Category: personal


Interview : Retro ❤️ Newt T-Shirts Designed for Documentary, ‘Love Notes to Newton’

Republished from interview with Noah Leon, Moosefuel Media

Frank Orlando (Visual & Auditory Communicator, Public Speaker, Community organizer, Geek) will be joining us to create the graphics for the campaign and also for the film . We had a quick interview with Frank yesterday to find out a bit of his motivation for partnering with us for this project:

So Frank, tell me how you found out about Newton.
Back the early 90s, I spent a few years as a mural artist, mainly working in the local mall. There was a generic computer store there that had a display of the original. I still remember how blown away I was seeing a portable computer that seemed to do everything. What a contrast to all the other enormous beige blocks that were computers back then. One thing was clear to me was the complete lack of respect that store had for the Newton. My interpretation was they did not understand the level of what it could do and treated it as if it was a toy. It also was possibly because I had returned repeatedly to ask for specs, ask endless questions and request to play with it.

What was so great about Newton?
The Newton was the first time I thought about the concept of device convergence. The idea that a single device could hold all your information, be able to be productive, run business applications, and be entertaining, all in a small package. Back then the idea of a PDA, personal digital assistant, sounded too futuristic to be true. I was blown away that the Newton looked and behaved a hell of a lot like a Hitchhikers Guide Book. Which if I am completely honest with myself, it was what I really wanted it for. I am sure I am not the only person who wanted to put, ‘Don’t Panic’, in large, friendly letters on the cover.

What inspired your designs?
Part of my love of the Newton is the modular design. You really feel the device in your hands when you use it, the weight, it is a tactile experience. Part of that tactile experience is working with all the bits and pieces that come along with you. Anyone who has lived with the Newton knows it has an eco system of its own. I wanted to show that in these illustrations as a nod to that workflow of swapping cards and cables. A beautiful mess.
There is a sameness to portable designs these days, slabs and wafers of tinted metal. While beautiful in their own way, to me there is something human missing from the design. While there are ebbs and flows to product design I hope there is a return to the lines and curves of the Newton.

Why is this project special to you?
The Newton is one part of a greater love I have for old technology. Specifically, portables, like PDAs and laptops. I’ve been a collector for a long time and share that love with my close friends. Right now, we have an unprecedented amount of power in both our portable computers and in the palm of our hands with our phones. It boggles the mind on how far we’ve come in 20 years since the Newton was introduced. But to see that these devices, are truly the grandfather to the world as we know it now.

Click here to see all the designs



Restore Dartmouth

It’s no secret how I feel about our beloved City of Lakes. When I moved here 20 years ago I saw Dartmouth as nothing more than a suburb of Halifax. Dartmouth, or as I was told repeatably, “The Dark side, was a dirty, crime-filled place to be avoided”. As someone who lived there, I didn’t understand this negative attitude nor agree with this description. We have come so far as a community and there is a distinct difference between life on this side of the harbour.

Dartmouth is not just a city name. It’s a distinctive community. Now it’s important to note that I love Halifax. This isn’t about bashing the city as a whole, but to acknowledge and keep a strong identity intact. The H/\LIF/\X branding has been the catalyst for this movement. Seeing it sloppily tacked at the top of the Sullivan’s Pond Community Board did not sit well with me. And obviously not with many of you as well.

Let’s show this city that we love Dartmouth. That we want to keep our identity.
Hashtag #RestoreDartmouth and let the city know how you feel!

– Frank

How to show your support

Sign the online petition!

(Shout out to the Facebook group We Love Dartmouth for starting this petition)

Contact – Councillor Gloria McCluskey
Contact – Mayor Mike Savage

Print and display your Restore Dartmouth POSTER

RestoreDartmouth-POSTER-LIVE (Downloadable PDF)
RestoreDartmouth-POSTER-WORK (Downloadable PDF)
RestoreDartmouth-POSTER-ALWAYS (Downloadable PDF)
RestoreDartmouth-POSTER-INCLUDES (Downloadable PDF)


Change your profile pic

(Click and select ‘Save Image As..’ to save to your computer)
RestoreDartmouth-Social-icon-work RestoreDartmouth-Social-icon-always


What’s been said

Chronicle Herald – Petition: This is Dartmouth, not Halifax

News 95.7 -Online petition wants ‘Dartmouth’ name restored

The Coast – 5 things you need to know Monday

CTV Atlantic – Sign Storm

METRONEWS – ‘We worked hard to get what we have:’ councillor asks to have ‘Dartmouth’ restored to municipal signs

GLOBAL NEWS Jun 16th – City councilors are being asked to restore Dartmouth’s name

SOUNDCLOUD cas-31 jun 18 – #RestoreDartmouth: Is Dartmouth losing its identity in Halifax rebranding?

Global News June 17th Restore Dartmouth




Sweet Release Kit

Shout out to Stacey Cayea of Sugar Shok, Treat Boutique for producing our free giveaways for the Behance event put on by E3Chalifax.ca. Remember to #joyresponsibly  http://e3chalifax.ca/a-look-back-at-the-behance-portfolio-review-night/



NSCAD needs Nova Scotia : A different view

I’ve wanted to write something about NSCAD for a while, and anyone who knows me, knows I see this whole debacle differently. I know some of you are going to take this wrong. I don’t hate NSCAD. Hell I’ve been teaching within its walls for over 15 years now. I love my students and still feel pride in being part of this legendary institution. Hating on NSCAD for me is very much like hating on religion. I don’t hate the idea of God just its administration.

When I first heard about Dalhousie ‘absorbing’ NSCAD my first thought was, excellent! I saw this move as a way to give NSCAD some stability, and above all some much needed accountability.

Let me be a devil’s advocate.

What would be so terrible if Dalhousie took the reins? Who would be effected? Redundant administration? The bookkeepers? Perhaps closing of campuses that are a drain on funds? Would there not be amalgamation of assets and a streamlining of processes? These are all extremely effective ways of ensuring NSCADs future are they not? It seems to me the ones most terrified of this would be those with a stake in any of those areas. Conflict of interest? I’d say so.

I feel that if we avoid this acquisition now, another one will be looming in the next few years unless NSCAD wakes up to its internal issues and makes serious changes.

For me this all started with, good old Paul Greenhalgh, in my opinion the man personally responsible for the decline of NSCAD. This ladder climbing past President did more damage to the spirit of the University than anyone else in its history. From his ridiculous port campus to his alleged affairs with students he ate the marrow of this great institution and then moved on to his next conquest, Corcoran Gallery of Art and College of Art + Design in Washington. A position he has already moved on from. I would be curious to see how that University fared. Why we let this snake in the door is beyond me. In the wake of the Greenhalgh years we have a crippled institution, what remains is spread far too thin. I digress.

Is NSCAD worth saving? Of course it is.

But if it continues being run the same way it’s been over the last 10 years then what’s the point? Change is good. improvements must be made. Hard decisions are essential. Trim the excess, make it smaller, more efficient. New management? Why not? I am not sure Dalhousie is the right answer but what is the alternative? I would rather see NSCAD ‘absorbed’ than see it close. I know it seems short sighted. If we can stand on our own, I wouldn’t be happier, but I feel that if we avoid this acquisition now, another one will be looming in the next few years unless NSCAD wakes up to its internal issues and makes serious changes.

NSCAD needs Nova Scotia, as much as Nova Scotia needs NSCAD, Hell the world needs NSCAD. Our alumni span the globe. The old girl needs people to fight for her. Fight for this wonderful institution to stay alive.

relevant article on NSCAD: The Trouble with NSCAD


Fred Connors for HRM

Get to know We don’t need another politician. We need fredconnorsforhrm.ca

It was an honor working with you a man with such passion and integrity It was a helluva ride!


Horst Deppe : Passing of a legend

Tonight I discovered the passing of Horst Deppe. Horst was a teacher of typography and communication design at NSCAD many years ago. His effect on me was indelible.

I always was in awe of his presence. His ability to draw out perfection was unmatched. He had a gentle kind side that never showed ego, nor pretentiousness.

His ability to draw out perfection was unmatched. He had a gentle kind side that never showed ego, nor pretentiousness.

Horst embodied the spirit of NSCAD, technical expertise, critical and flexible thinking, and most importantly it’s whimsy.

There is comfort that his legacy will live on in those he taught and through his work.

Celebrate Horst, to me a legend. Thank you my friend. You are missed but never forgotten.

photo source https://www.gdc.net/excellence/profile/horst-deppe-fgdc



Nova Scotia’s creative industry? Is it worth staying?

At the beginning of the summer some students from the Nova Scotia College of Art & Design University approached me as part of a class research project to gather information on locale creatives and their practices. I thought it would be interesting to post their questions and my responses. Here is a little ‘get to know, Orlando’ and a little of what I think of pursuing a creative career in Nova Scotia.

Where are you from?
Originally Toronto, Ontario. I moved to Nova Scotia in 1993.

What type of education do you have?
Bachelor of Visual Communication Design, Honors, Major in Digital Communication Design

Where did you gain your experience?
Before university I worked for many years trying to find my place in the creative world, trying my hand at several different industries. Print designer,  a mural artist, a sign painter, heck even apprenticed as a projectionist. After much research, I decided to go to NSCAD as I was unfocused and needed theory based training. I had already accumulated plenty of ‘hands-on’ experience.

Did you go away after school? Yes/no Why?
I found an industry job right at graduation from NSCAD , although I did have an internship with a local company called Collideascope. RIP You crazy bastards.

Over the years I have seen the idea of a local team dissipate. I have worked with and managed people all over the world, and with technology it makes no difference whether you are three provinces away or in the next room, work can be completed effectively and efficiently

Why do you currently work in Nova Scotia as opposed to elsewhere?
I do love Nova Scotia, I have thought about relocating but share custody of my daughter whose mother is here in NS. It is doubtful I would be happier raising my daughter anywhere but here.

Do you typically hire locally before you hire employees from away?
I make it a point to use local first, this includes suppliers. Not all agencies can boast the same.

Aside from the obvious (reliable, good portfolio, etc) what do you look for in new employees?
Two things to me can rise above a slick portfolio and technical skills. A ‘hungry’ attitude, someone who is driven to grow and learn. The other is a good sense of self. I have no time for ego. Being able to laugh at oneself is extremely important to surviving in the creative world. Humor is essential. To me, being down to earth speaks volumes.

What opportunities was your company able to generate at start-up and within the last two years?
A fairly new opportunity is that we are becoming the agency of record for many smaller companies in the city. In the 25-80 range of employee size. A role that is normally held by an in-house creative team. This offers a company far superior creative they were unable to access in the past.

What is your employee turnover?
I have not had any turnover in my creative department since I established it. However it is quite high in the programming end of our business. It is an extremely high pressure job that few can maintain for long periods.

What advice do you have for new graduates who may want to stay local?
Be prepared to do more than one thing. There is very little room for specialization in the HRM. Learn many skills, keep them up to date. But be sure to DEMAND to be paid appropriately for your services. As anywhere in the world, there is the chance you will be taken advantage of unless you stand up for your self, and give yourself the respect you deserve. Your time and work have value, and the promise of a ‘good portfolio piece’ is not worth your time.

If you have any notes on anything we might have missed, we will be extremely greatful.
Over the years I have seen the idea of a local team dissipate. I have worked with and managed people all over the world, and with technology it makes no difference whether you are three provinces away or in the next room, work can be completed effectively and efficiently. If you want to live in Nova Scotia you can do so and effectively ‘work’ anywhere virtually. This is a trend that has done nothing but expand over the last 10 years. I predict it will only increase.